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2026 Coldwell Banker Global Luxury Trend Report

Curious How Wealth, Lifestyle, and Real Estate Are Intersecting at the Highest Levels?

Luxury is leading the way

In navigating today’s evolving real estate market—whether as a seller, a buyer, or both—understanding where luxury real estate is headed can offer valuable clarity and confidence.

While much of the broader housing conversation has centered on uncertainty, the luxury sector tells a more nuanced—and encouraging—story. High-end real estate continues to demonstrate resilience, adaptability, and long-term strength, operating by a different set of dynamics than the traditional market.

Coldwell Banker Global Luxury has released The Trend Report 2026, a highly anticipated look at the forces shaping luxury real estate around the world—and what they mean closer to home.

Why This Matters for Hancock Park Real Estate and You

One theme that stands out—both globally and locally—is the growing appreciation for enduring architecture and a genuine sense of community. Buyers are increasingly drawn to neighborhoods that offer timeless design, established character, and a strong sense of place. These are not passing trends; they are values that endure.

It is no surprise that people are consistently attracted to the Hancock Park and Windsor Square neighborhood for these very reasons. With 40+ years of experience in the local and luxury markets, we have seen how architectural integrity and community connection continue to drive demand and protect long-term value—generation after generation.

Key Luxury Trends Shaping 2026

  • Resilience as the new benchmark: Despite global volatility, capital continues to flow into luxury real estate as a trusted store of value.
  • Homes as legacy assets: Affluent buyers are reframing real estate as an expression of identity, stability, and long-term wealth preservation.
  • The U.S. remains central: As global wealth expands into new regions and industries, the U.S. continues to play a pivotal role in luxury real estate investment.
  • The rise of resilient luxury hubs: Markets offering lifestyle, architectural quality, and long-term sustainability are gaining momentum.
  • A historic wealth transfer: The largest intergenerational transfer of wealth in history is reshaping buyer behavior, inventory, and ownership patterns.
  • “Nest investing” accelerates: Luxury buyers are prioritizing the home as their primary investment—focusing on wellness, personalization and livability.
  • What today’s buyers want most: Larger homes, turnkey condition, architectural quality, privacy, outdoor living, and thoughtful modern design.

If you would like to talk about what these trends mean for your home—or your next move—call us to discuss!

READ TREND REPORT HERE

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